Books
CHAIRMAN OF THE BORED
SOYEZ RÉALISTES, DEMANDEZ L’IMPOSSIBLE. The future rarely arrives in tune… this book arrives intentionally out of tune, its frequencies are scraped against the grain so that the static itself becomes a signal.
From Buzzcocks to Bob Dylan, from attention metrics to AI slop, it shows how creativity survives once the Spectacle starts auto-tuning itself.
IF THERE'S A HELL BELOW
Part fact, part fiction, memoir and conspiracy theory, how-to and misunderstood philosophy. More than this and yet also less. A plunge into the depths of the tormented advertising planner's psyche, trapped in a perpetual cycle of self-loathing, existential despair and exposing the gnawing emptiness that permeates his soul.
And some other stuff about punk rock, memes, evolutionary psychology and the robot apocalypse.
SHOT BY BOTH SIDES
But if I were to say: buy this book because, well, it’s publicity for my personal brand, you would get the ironic self-reflexivity. Yeah? It’s the dialectic paradigm of reality, constructivist neo-cultural theory and rationalism, baby! Should you bear a grudge? Is business the best art? Ever get the feeling you’ve been cheated? Could you make it with Frankenstein? And more. Confused? You will be.
WHERE DID IT ALL GO WRONG?
A proto-meme is beginning to ‘go critical’.
Somewhere the advertising business kinda lost the plot, we’re not sure exactly sure where.
So many incompetents, who can’t know we are incompetent because the skills we need to produce the right answers are exactly the skills we lack in order to know what a right answer is. What happens now? Who knows?
But let’s tackle it head-on and take a hair-raising ride to the Dunning-Kruger peak of advertising…